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Job Summary
As a core member of the PR Newswire Communications Strategy Team, you will lead strategic advisory for our APAC clients (excluding China region), driving the achievement of their international communication objectives. This role requires a dynamic professional to advise, design, and oversee the execution of integrated multi-channel content strategies, with a foundational focus on press release writing, content strategy, and paid and earned media solutions.
We are seeking talented individuals with a proven background in PR, from agency or corporate communications backgrounds, or with solid experience in media or journalism.
What we offer
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Great exposure to regions across APAC (excluding China region)
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Hybrid work mode
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Friendly & Flexible working environment
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Company Medical Insurance covered
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Public holiday plus Company Wellness day
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Office location in Malaysia – The Gardens North Tower, Mid Valley City, Lingkaran Syed Putra, Kuala Lumpur, 59200
Primary Duties & Responsibilities
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Serve as the primary strategic counsel for key accounts, translating client business goals into measurable communications outcomes.
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Develop and implement comprehensive, multi-channel communication strategies for clients, with a strong focus on high-quality press release writing, content strategy, and paid and earned solutions.
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Conduct advanced media landscape and competitive analysis to draft detailed advisory plans, providing proactive, data-backed recommendations for campaign optimization and course-correction.
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Identify and drive upselling opportunities for PR Newswire’s content and strategy services within new and existing client portfolios, demonstrating a clear ROI for integrated communication plans.
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Actively deepen client relationships and participate in client content planning meetings and client visits to improve customer experience and engagement. Confidently present and explain content strategies and integrated communication plans to key stakeholders, and support in selling PR Newswire’s services.
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Expertly integrate PR Newswire’s proprietary channel and MultiVu solutions into press release strategies, ensuring a cohesive and maximised impact across broader digital marketing and media solutions.
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Stay abreast of international communication trends, especially in APAC, the U.S. and Europe, and provide regular market insights and content recommendations to clients.
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Contribute to sales enablement and the development of team best practices, and strategic frameworks.
Desired Skills and Experience
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3+ years of relevant working experience in a PR agency, corporate communications department, or media/journalism role, demonstrating a track record of managing major client accounts or campaigns. Good knowledge of the media landscape is a must and established relationships with international or regional media/influencers is a significant plus.
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High fluency in written and spoken English and Bahasa Malaysia, with proven expertise in strategic writing, editing, and crafting compelling narratives for global audience
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Demonstrated ability to use data analytics and media monitoring tools to measure campaign performance and derive strategic insights.
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Customer-focused, independent, detailed-oriented, and collaborative to work with cross-functional teams across all APAC markets
As a global leader in PR, marketing and social media management technology and intelligence, Cision helps brands and organizations to identify, connect and engage with customers and stakeholders to drive business results. PR Newswire, a network of over 1.1 billion influencers, in-depth monitoring, analytics and its Brandwatch and Falcon.io social media platforms headline a premier suite of solutions. Cision has offices in 24 countries throughout the Americas, EMEA and APAC. For more information about Cision's award-winning solutions, including its next-gen Cision Communications Cloud®, visit www.cision.com and follow @Cision on Twitter.
Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity, equity, and inclusion is vital to driving our culture, sparking innovation and achieving long-term success. Cision is proud to have joined more than 600 companies in signing the CEO Action for Diversity & Inclusion™ pledge and named a “Top Diversity Employer” for 2021 by DiversityJobs.com.
Cision is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected statuses.
Cision is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Cision will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact hr.support@cision.com
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